Friday, July 2, 2010

From the Inbox: Saving Rainforests one Publisher at a time

Rainforest  Action Network


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Photo by David Gilbert
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One of the books on the Rainforest Safe Summer Reading List.

The lush rainforests of Indonesia are home to many Indigenous peoples, as well as stunning endangered creatures like rhinos, orangutans and Sumatran tigers (the smallest tiger in the world of which there are only 500 left). Indonesia also has one of the fastest rates of deforestation in the world, which is displacing these local people and threatening the lives of countless species already on the edge of extinction.

Rainforest Action Network is determined to turn this around
and, with your help, we've been tackling the problem one industry at a time. Next on our list: the children's book publishing industry.

Please sign our letter to U.S. publishers asking them to replace rainforest paper with recycled and sustainable materials.

RAN recently released a report called Turning the Page on Rainforest Destruction, which revealed the results of our tests on 30 different children's titles from the biggest U.S. publishers; we found that 60 percent of books tested contained fiber connected to rainforest destruction. Would you like to be a part of transforming America's publishing industry?

Share this petition with as many of your friends as possible to convince America's publishing industry to get on board with protecting Indonesia's rainforests.

Guess what? There's some great news in all of this! There's actually already a number of publishers using recycled and tree-free paper to print their books. RAN has put together a Rainforest Safe Summer Reading List for kids and parents who love books and prefer that Indonesia's rainforests stay right where they are.

Though more and more publishers are becoming aware of their effect on Indigenous communities, wildlife and climate change through their choice of paper, we have a ways to go and we need your help.

Convince the publishing industry to keep Indonesia's rainforests off the shelf. Share this petition with everyone!

Over the next few months we will be identifying the leaders and laggards of the publishing industry, and we'll be asking for your help to apply pressure to the publishers that need extra convincing to protect Indonesia's precious rainforests.

Thanks for all that you do for Indonesia's forests.


For the forests,


Robin Averbeck
Rainforest-Free Paper Campaign

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